Cutting Board and Tray Set + Santoku Knife with Locking Sheath - A Better Camp Kitchen
OXO Outdoor X REI
Car camping lets you explore the great outdoors without the packing limitations of backpacking - and every great trip needs great food. Developed as part of an exclusive partnership with REI with the goal of improving the camp kitchen experience. Our team conducted research and identified multiple product opportunities; my focus was on designing a versatile cutting board set and knife.
Your home kitchen, now built for the great outdoors
Evolving OXO’s design language for the Outdoors
Founded on the principles of universal design, OXO has built a catalog of products united in ergonomics, functionality and a friendly design language. How might we translate these values to the new Outdoor sub-brand of grilling and camping products? The new brand language uses angular geometric shapes in harmony with soft touchpoints. A rugged bright red is used for visibility, accents and organization.
